For those unaware of Jeremy Renner’s app before it’s untimely death, the self-titled app was advertised as place where fans could “connect with the 2 time Academy Award Nominee Jeremy Renner on his official app” and participate in “exciting giveaways with cool prizes.” The app also advertised that you can boost your comments with Superstars (which is something you have to pay for) so that your comment can be seen by Renner.
On the app, Renner posts pictures of behind the scenes stuff of things he’s currently working on, his personal life, or anything else that tickles his fancy.
Youtuber Danny Gonzalez did a video about the app and said it was “Like Instagram, but the only person who can post is Jeremy Renner.”
But, as always, the internet ruined the app. It started with fans bullying each other and a flood of hateful and negative comments. If anyone said anything slightly negative about Renner, they would find themselves blocked by a huge hoard of his fans. To make things worse (or funnier depending on what side you’re on) fans started impersonating Renner on his own app. They began trolling users by pretending to be Renner and responding to posts. To get a hold of all the negativity, there was an update to the app that restricted a lot of the interactions fans could have.
Unfortunately, that wasn’t enough.
In early September, Renner announced that the app will be shutting down on his twitter.
“The app has jumped the shark. Literally. Due to clever individuals that were able to manipulate ways to impersonate me and others within the app I have asked ESCAPEX, the company that runs this app, to shut it down immediately.”